About Us
COM CHINE : SPECIALIST OF CHINESE BUSINESS CULTURE TRAINING
The global business landscape is undergoing a profound transformation, with China’s economic rise bringing new momentum and opportunities to the market. At the same time, today’s complex geopolitical environment is set to further deepen the strategic economic and trade partnership between Europe and China.
At Com Chine, we specialize in Europe-China cross-cultural management training. Our mission is to equip European and Chinese companies with the skills and insights needed to collaborate effectively, unlocking new opportunities and navigating the challenges of this evolving era.
We believe that cross-cultural intelligence is a powerful competitive advantage for businesses seeking to expand into new markets. That’s why we are committed to sharing knowledge and developing cross-cultural competencies. Our training programs provide companies with the tools to understand and act with confidence, enhancing their ability to negotiate, communicate, and operate effectively in an international environment.
Founded in 2014 in Lyon, Com Chine is a professional training agency registered in France (declaration no. 8469 1454 469), specializing in China vs. Europe cross-cultural training for companies.
Knowledge is the beginning of action.
Acting is putting knowledge into practice.
It's not a question of renouncing one thought for the other, or of putting one thought under the other, nor the European under the Chinese, by reversing past alienation, i.e., of converting to one side or the other -- but of considering these thoughts in their respective resources, or what I call their fecundity.
Meet Com Chine's team
Of Chinese and French origin, bi-cultural,
with many years of corporate experience in China and France,
we listen carefully to each customer’s needs, offering relevant training courses
and quality support.
Yao GRENOT CHEN
is a consultant and trainer, founder of Com Chine. Originally from Beijing, trilingual (Chinese, English and French), Yao graduated in political science from the Beijing Institute of Diplomacy in 1995 and from HEC Paris in 1999. She spent 2 years working for the Economic and Financial Mission of the French Embassy in Beijing and over 10 years with the L’Oréal group in China.
Yao now lives with her family in Lyon. She is the author of the book “Chine : connaître pour mieux agir – guide interculturel pour entreprise”. Yao is a member of the Cercle Géopolitique de Lyon and has been teaching international management at EM Lyon and INSEEC since 2013.
Catherine Pradel
is a consultant and trainer, and a partner of Com Chine. A mechanical and materials engineer, she is a graduate of Polytech Orléans (1992) and the École des Mines de Sophia Antipolis – CEMEF (1993). With over 20 years’ experience within the AB Volvo – Renault Trucks group, Catherine specializes in organizational development, change management and intercultural management and training. She lived in Beijing from 2004 to 2007, and is now passionately committed to helping companies improve their cooperation with Chinese partners.Mei Li Mercier
Ph.D., associate professor and sinologist, associate member of the Institut Français de Recherche sur l’Asie de l’Est. After graduating from Wuhan University in 1989, she worked for 12 years in Chinese and European companies such as France Telecom, Euro ERCG Shanghai and Alcatel-Lucent, acquiring a wealth of experience in the marcom field. Mei obtained a PhD from the Institut National des Langues et Civilisations Orientales (INALCO) in 2016, and devotes herself mainly to teaching as well as research on cultural phenomena, literature and aesthetics. Mei is co-author of the Assimil Le Chinois method. She has also written and translated numerous books in Chinese and French.
LI Jie
is a Chinese language teacher. She obtained a Master’s degree in Chinese Literature and Language Education from the Sichuan Institute of Education in 1995, and a University Diploma in French Language from the Université Lumière Lyon 2 in 2002. For the past 20 years, she has been teaching Chinese at various establishments, including the Burgundy School of Business and HEIP (INSEEC), while also collaborating with Com Chine on business Chinese courses. Passionate about transmitting cultures, she helps her students and partners navigate between Chinese and French cultures.
ZHAO Xin
is a specialist in communications and social networks, with expertise in writing and intercultural project management. A graduate of Peking University in Germanic Studies, she went on to study international business at Sciences Po Paris and international management at INSEEC Lyon. With over seven years’ experience in Europe and China, she has worked with organizations such as the Heinrich Böll Foundation, Hisense Benelux and several start-ups and NGOs, specializing in copywriting, translation and market analysis.